PRIVATE MEDICAL,FOUNDED BY DR. JORDAN SHLAIN
"StoryMade Studio was a game-changer for Private Medical. Rachel quickly aligned content strategy with our membership goals. Led by Rachel Lehmann-Haupt, StoryMade supported the revamp of our website and the relaunch of our newsletter. She hired a top SEO team and integrated AI to boost editorial efficiency. She’s not only a sharp strategist and editor, but also a joy to work with." — Dr. Jordan Shlain, Chairman of Private Medical
Private Medical is a distinguished healthcare service offering individuals and families highly personalized, proactive, and comprehensive medical care.
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Crafted a comprehensive content marketing plan aligned with company goals to support brand thought leadership.
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Collaborated closely with the medical team, CMO, and the Gershoni Agency to launch a new website.
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Oversaw content campaigns through a digital media platform, The Private Medical Observer, which includes blogs, newsletters, videos, events, member stories, webinars, and social media amplification.
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Launched a thought leadership event, Doctors After Hours.
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Developed a communications plan for the founder in collaboration with a PR agency to secure high-profile media and speaking opportunities.
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Implemented strategies to improve organic search results and website traffic.
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Established KPIs, tracking, and metrics reports to optimize campaigns for maximum business impact.
